Dubai’s Emirates NDB bank has held a virtual ceremony where it gave away watches and luxury cars as rewards for customers who have increased their savings balances.
The bank’s ‘Save.Win.Drive’ campaign was aimed at incentivising clients to increase their cash reserves, and ran between September 2019 and February 2020. An entry to the draw was gained each time a customer increased their balance by AED 10,000 (£2,150) in an on-call account or AED 20,000 for a fixed deposit.
The bank gave away three Mercedes-Maybach S650s – worth about £160,000 each – along with Omega Speedmaster watches as a second-tier priz...