By Fabian Grande of Avaloq
Covid-19 has catalysed the growth of so-called conversational banking, a nascent but pivotal area of both the wealth management and fintech sectors.
Conversational banking looks to cater for increasing numbers of clients that prefer to interact with their relationship manager (RM) and wealth firm through "social" channels such as WhatsApp, Facebook Messenger and similar platforms.
Along with keeping abreast of new social trends, the rise of conversational banking is seen as key to how wealth managers and private banks cater for the next generation of tech-savvy clients.
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