Chief executives in the UK are adopting generative AI (GenAI) at a much faster rate than their peers, according to data from PwC.

In the UK, 42 percent said they have implemented the technology in the last year compared with 32 percent of the 4,702 chief executives across 105 countries surveyed.

Only nine percent of German chief executives and 20 percent of French chief executives have adopted GenAI, along with 38 percent of US chief executives and 25 perc...