Coutts has re-launched its Coutts Woman website to reflect the importance the firm places on attracting female clients.
The website is part of the company's initiative to increase its profile amongst high-net-worth women. This has also seen Sarah Deaves, chief executive of Coutts, hosting a series of networking events for female clients at regional offices and investment seminars for women.
“It’s about tweaking the brand slightly to make it a little bit more accessible to women because historically Coutts has had quite a masculine brand,” Claire Symonds, editor of couttswoman.com
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