The majority (83 percent) of Gen Z investors say social media has influenced their investment decisions.
According to research from F&C Investment Trust, this is equivalent to 1.4 million young people if you extrapolate the data across all 18-23 year olds in the UK.
Social media has prompted 28 percent of Gen Z investors’ decision to start investing. Meanwhile 20 percent said social media has encouraged them to invest more money.
For one in ten (9 percent), s...
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